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***Our factory partners and warehouse will be closed until February 25th due to the Chinese New Year.
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Why Choose Particle?
With the ever increasing number of carbon wheel brands out there, it can be difficult to know which ones to trust.
The Particle brand was founded in 2025 by an American owner with three years of prior experience working for a major Chinese brand in Xiamen. Our mission is to be the first hybrid brand, offering both the benefits of brands from the West and the Far East.
Our focus is on providing unmatched transparency and honest marketing, customer service, and quality, performance wheels made from rims, hubs, carbon spokes, and bearings sourced from the best manufacturers.
We are the proud sponsor of three UCI pro cycling teams. In 2026, our wheels will be ridden in WorldTour races.
